I reckon firefighters (with my other half amongst them) may well have given up trying to put out the mother of all fires - the (in)famous Vance Millers Maple kitchen empire in Oldham is, well, as you can see, probably not going to be trading tomorrow.
I once bought a kitchen from there, barking mad, all of them, offices full of kids smoking, on mobiles, surrounded by cash, selling kitchens.
Bonkers bloke, by all accounts, but totally switched on and very good at what he did, which was banging out cheap kitchens. But not for a while, judging by the size of those flames.
It started in a generator apparently. Although what do you reckon to the real cause being the sub-prime mortgage industry....
The houses next to the building are steaming now too, christ the heat must be amazing.
He'll be blaming MFI next... http://www.vance-miller.com/september.htm